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Twitch Announces Multi-Year Partnership With Disney Digital Network to Bring Exclusive Content From Top Maker Creators to the ServiceSocial video service Twitch today announced a partnership with Disney (News - Alert) Digital Network to bring exclusive content from four of the largest Disney-managed digital content creators-Jacksepticeye, LuzuGames, Markiplier, and Strawburry17-to Twitch. Each of these creators will manage their own channels on Twitch where they will broadcast live and create exclusive video-on-demand content as part of a multi-year partnership. While some of these creators have existing Twitch channels, most of the new and exclusive content will debut beginning today.
"The growth of Twitch is based on listening to our content creators and building the features they need to be successful, including our robust approach to monetization, moderation, and interactive technology," said Michael Aragon, SVP of Content, Twitch. "We look forward to working with Disney Digital Network and their large stable of popular entertainers to showcase all that we have to offer, including a passionate and supportive community." "We're always looking to create opportunities for our Disney Digital Network digital talent to bring their stories and content to more fans in new ways," said Andrew Sugerman, EVP of Publishing and Digital Media, Disney Consumer Products and Interactive Media. "Partnering with Twitch gives our biggest creators access to the platform's tools, expertise and community to directly engage with and build their audiences." About Twitch Twitch is the world's leading social video service and community for gamers. Each day, millions of community members gather to watch, talk, and chat about shared interests. Twitch's video service is the backbone of both live and on-demand distribution for all types of content, including the entire video game ecosystem, the creative arts, vlogging (IRL), and more. Twitch also runs TwitchCon, the annual convention for celebrating the Twitch community. For more information about Twitch, visit our Press Center, Twitter feed (#Twitch), and Blog. About Disney Consumer Products and Interactive Media Disney Consumer Products and Interactive Media (DCPI) is the business segment of The Walt Disney Company (NYSE:DIS) that brings our Company's stories and characters to life through innovative and engaging physical products and digital experiences across more than 100 categories, from toys and t-shirts, to apps, books and console games. DCPI comprises four main lines of business: Global Licensing, Disney Retail, Publishing and Digital Media, and Games, Apps, and Labs. The segment is home to world-class teams of app and game developers, licensing and retail experts, a leading retail business (Disney Store), artists and storytellers, and technologists who inspire imaginations and bring the magic of Disney into the daily lives of families and fans around the world.
View source version on businesswire.com: http://www.businesswire.com/news/home/20180118005550/en/ |