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Westwood One Offers Local Stations Increased ROI and Near Real-Time Publishing for Content and EndorsementsNEW YORK, June 29, 2016 /PRNewswire/ -- Westwood One has introduced a new service for local radio stations which allows them to optimize ROI, increase market share, increase revenue, and improve accountability. Veritone…powered by Westwood One -- a partnership between Westwood One and Veritone Media -- is a cloud-based cognitive audio platform that automates the capture and tagging of content and live read endorsements, making them accessible to advertisers in near real-time. Veritone…powered by Westwood One also provides digital amplification across search and social media and extends the reach of podcasts, on-demand audio, streaming, and website content. The Veritone...powered by Westwood One user-friendly platform provides a dashboard to access all of a station's programming – captured to the cloud – that is transcribed to text, searchable, and sharable with a one-click audio link and audience metrics. "Veritone is one of the most innovative companies in the radio industry," said Charles Steinhauer, COO Westwood One. "This partnership will allow our affiliates the ability to make voiced reads for advertisers, in-program interviews, commercial audio, and native brand mentions searchable. This is huge." Ryan Steelberg, President of Veritone Media, said, "Veritone's Cognitive Media Platform (CMP) provides a unified cloud-based solution available for broadcasters and media firms to Capture, Index, Search & Discover, as well as Share & Extend broadcast and digital content. The platform was specifically architected to fully empower the entire organization with near Real-Time intelligence, from sales and programming to administration." Stations interested in learning more about Veritone…powered by Westwood One, can contact Todd Alan at [email protected] or (212) 735-1107. About Veritone About Westwood One Logo - http://photos.prnewswire.com/prnh/20160506/364626LOGO
To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/westwood-one-offers-local-stations-increased-roi-and-near-real-time-publishing-for-content-and-endorsements-300291806.html SOURCE Veritone |