[May 04, 2015] |
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Intuit Makes Bold Commitment to Boost Small Business Success
Intuit (News - Alert) Inc. (Nasdaq: INTU) is making a bold commitment to boost the
success rate of small businesses across the country. The commitment
targets three big challenges facing small businesses: funding,
networking and celebrating success.
Funding
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Small Business challenge: Small business owners struggle to get
the funding they need. Intuit data shows that 60 percent of small
business customers have been denied loans for reasons such as a FICO
score that suggests they're not worthy.
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Solution: Intuit is investing a $100 million fund that will
give small business owners a fast, easy way to help grow their
business with one click of a button. The fund will include investment
from Intuit and third parties. The fund is a new offering on
the QuickBooks Financing platform, a marketplace of finance products
where targeted offers have delivered 70 percent acceptance rates for
small business owners.
Networking
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Small Business Challenge: Running a small business can be
lonely, whether self-employed or managing a mid-size company. Many
small business owners are unsure of where to go for help, and want to
connect with other like-minded entrepreneurs. Intuit data shows that
70 percent of small business owners say networking with other business
owners is important, and 41 percent feel lonely in their work life.
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Solution: Intuit is creating networking opportunities and
connecting small business owners with those who can help, such as
accountants and developers. A five-city QuickBooks Connect Local tour
will reach Atlanta, Detroit, Seattle, Boulder, Colo., and Austin,
Texas before culminating in the second annual QuickBooks Connect
national conference in San Jose, Calif., in November. Intuit will also
be launching an online netork tailor-made to connect like-minded
small businesses.
Celebrating Success
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Small Business challenge: Small business owners deserve more
credit for their remarkable contributions. They have created nearly
two-thirds of the nation's net new jobs during the past 15 years. Yet
Intuit data shows that more than one-third of them, 37 percent, rarely
have time to reflect on or celebrate their success.
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Solution: Intuit is bringing back Small Business Big Game to
celebrate, inspire and connect the nation's 29 million small
businesses. The campaign culminates with one small business receiving
an all-expense paid television commercial during professional
football's biggest game on Feb. 7, 2016, at Levi's Stadium. More than
15,000 small businesses entered the initial Small Business Big Game
contest in 2013.
"Our bold commitment is all about putting the tremendous contributions
of small businesses in the spotlight," said Dan Wernikoff, senior vice
president and general manager of Intuit's Small Business Group. "Being a
small business owner is really tough work. The days are long, there's
never enough time, and the work can be lonely. At Intuit, we're
committed to doing our part to create the conditions for more small
businesses to find long-term success."
About Intuit Inc.
Intuit Inc. creates business and
financial management solutions that simplify the business of life for
small businesses, consumers and accounting professionals.
Its flagship products and services include QuickBooks®, Quicken®
and TurboTax®, which make
it easier to manage small
businesses and payroll
processing, personal
finance, and tax
preparation and filing. Mint.com
provides a fresh, easy and intelligent way for people to manage their
money, while Demandforce®
offers marketing and communication tools for small businesses. ProSeries®
and Lacerte® are Intuit's
leading tax preparation offerings for professional accountants.
Founded in 1983, Intuit had revenue of $4.5 billion in its fiscal year
2014. The company has approximately 8,000 employees with major offices
in the United States, Canada,
the United Kingdom, India and
other locations. More information can be found at www.intuit.com.
Intuit and Small Business Big Game are not affiliated with the NFL or
the Super Bowl.
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