What:
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The Stanford GSB Sports Innovation Conference brings together
sports business professionals with Stanford students, alumni,
faculty to showcase and discuss the ideas and organizations that
are creating the future of sports. The conference convenes
tomorrow, Wednesday, April 15, and media are invited to attend.
A total of 11 sessions will be featured, including:
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• The Future of College Sports - Interview with PAC-12
Commissioner Larry Scott about how the conference plans for
success in a new era of college sports
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• The Reality of Virtual Reality - Demo and discussion with
STRIVR Labs and the Stanford football team about the future of
virtuality in sports
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• The Impact of New Media on Sponsorship - Discussion of
how brands are using sports teams and athletes to generate new
value through social media
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• The Future of Sports Content - Discussion of changing
trends in digital media and how organizations are innovating to
take advantage of them
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• Building a Venue for the 21st Century - Discussion of new
innovations in stadium design and their impact on the fan
experience
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• Innovation Workshop: Reimagining the PGA TOUR Fan Experience
- Interactive session led by IDEO to reimagine fan experience at
PGA TOUR events, with an eye towards millennials.
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Complete agenda, speaker list and event details available on the SIC
website.
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When:
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Wednesday, April 15, 2015, 9 a.m. - 4 p.m.
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Where:
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Stanford Graduate School of Business
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655 Knight Way
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Stanford, CA (News - Alert) 94305
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Who:
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More than 50 speakers will be featured, including:
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• Larry Scott, Commissioner, PAC-12 Conference
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• Paraag Marathe, President, San Francisco 49ers
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• Dave Kaval, President, San Jose Earthquakes
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• Marie Donoghue, EVP Global Strategy & Original Content,
ESPN (News - Alert)
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• Jeffrey L. Orridge, Incoming Commissioner, Canadian
Football League
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• Coach David Shaw, Bradford M. Freeman Director of
Football, Stanford University
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• Jeremy Bailenson, Associate Professor and Founding
Director, Virtual Human Interaction Lab, Stanford University
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