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TomTom Reveals the Best and Worst Traffic Trends around Professional Football Stadiums

September 10, 2010

(SPORTS TECHNOLOGY)

TomTom, a provider of location and navigation solutions, announced the results of a study that revealed the worst and best game-day traffic trends around professional stadiums.

The study conducted by TomTom (News - Alert) compared average traffic speeds on immediate major roadways leading to and around 32 professional football stadiums to average speeds on non-game days.


According to TomTom study, 10 professional football stadiums with greatest traffic delays were based in Washington D.C., New England, Buffalo, Dallas, Jacksonville, Carolina, Miami, Tennessee, Green Bay, and Atlanta, respectively.

The study states that while most of the roadways experienced a slowdown in speed of more than 30 percent, fans in Washington D.C., New England and Buffalo drove 50 percent slower than typical speeds for the same roads.

The report revealed that game day traffic is least affected in Oakland, San Diego, New York, Seattle, San Francisco, Cleveland, Baltimore, Denver, and Chicago, with slowdowns of less than 21 percent.

“On game days, or any day for that matter, drivers want to be able to get to their destinations faster,” Nhai Cao, senior product manager at TomTom said.

“With unique access to trillions of GPS measurements provided by our community of over 45 million drivers on an anonymous, opt-in basis, TomTom can consistently deliver our drivers access to the best possible routes via our IQ Routes technology – even on game days,” added Cao.

The study stated that while one third of the cities experience the slowest average speeds two hours before games start, fans in cities like Oakland, Miami and Cincinnati are heading to the stadium early as they experience the worst traffic four hours prior.

Eight of the ten professional football stadiums with the greatest game-time delays are based on the East Coast. While fans on the West Coast contemplate East Coast biases, it looks like they have the upper hand when it comes to smoother traffic, says the report.

According to the report, fans in New Orleans and St. Louis can expect to experience the overall slowest speeds an hour before the game, as they drive at roughly 10 miles per hour.

TomTom offers location and navigation solutions, which are used by almost 5 million people every day, in the form of dedicated portable navigation devices or “PNDs,” in-dash car systems or tracking and tracing solutions for fleet management.

Recently the company formed collaboration with Sony to bring TomTom to Sony's new Xplod AV Navigation Systems. The new device comes fully connected, providing live knowledge of the road ahead, the company said.


Rajani Baburajan is a contributing editor for TMCnet. To read more of Rajani's articles, please visit her columnist page.

Edited by Beecher Tuttle