ARI's FootSteps Channel Connect Licensed by Jayco
(SPORTS TECHNOLOGY)
ARI Network Services, Inc. recently announced that its lead management solution, FootSteps Channel Connect, has now been licensed by Jayco Inc., the world's largest privately-held manufacturer of recreation vehicles, for use in the latter’s corporate staff, operating divisions and dealers.
ARI is a major provider of SaaS (News 
- Alert) and DaaS solutions that connect consumers, dealers, distributors and manufacturers in the outdoor power, powersports, marine, RV and appliance markets.
Facilitating a new level of interactive information sharing and collaboration, FootSteps Connect sends personalized auto-responders to the prospect routed to designated dealers/distributors. Auto-responders include detailed product information as well as local dealer/distributor contact information.
The solution also allows users to quickly create or view reports, dashboards and graphs on key metrics across entire distribution network.
"Jayco is committed to providing the greatest degree of customer satisfaction possible," said Sid Johnson, Director of Marketing at Jayco, Inc. "To accomplish that, we needed to provide our dealerships with a lead management solution that makes it easy for them to capture, follow up and nurture leads through the sales process and beyond.”
"Not only does FootSteps Channel Connect automate the followup process for us and our dealers, we believe it will help our dealers convert more leads into sales and build lifelong relationships with customers," he added.
FootSteps ensures branding consistency using rich email templates with full product information and branding – all available to the dealers/distributors to easily communicate with and nurture prospects. With the solution, users can also check the status of prospects managed by the dealers/distributors. Users can also communicate directly with prospects to make sure that the messaging is consistent.
"FootSteps Channel Connect addresses the uncertainty that so many manufacturers experience today after sending leads to their authorized dealerships," said Jon Lintvet, Chief Marketing Officer and Vice President of Product at ARI. "Simply put, manufacturers take a Leap of Faith that their dealers will respond in a timely manner, follow up and ultimately convert leads into sales. FootSteps eliminates that uncertainty.”
ARI recently released PartStream Essentials for Web sites who need to streamline and better organize their brands’ online shopping spaces.
Edited by Braden Becker
