The First All-European MMA Promotion EuroFC Aims to Grow the European MMA Market by Making the Sport More Easily Approachable

BERLIN, April 26, 2016 /PRNewswire/ --

The first-ever All-European MMA promotion European Fighting Challenge was unveiled today in Berlin, Germany. European Fighting Challenge (EuroFC) offers premier MMA in Europe's best venues in European prime time. The promotion aims to grow the European MMA market by speaking to both die-hard MMA fans and more casual consumers. EuroFC's CEO Jarno Kukila is confident that in a few years they will be the leading MMA promotion in Europe.  

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In addition to live events, millions of European MMA fans can catch the engaging EuroFC action online on the official video streams and from fan content.

The CEO of EroFC, Jarno Kukila, believes that the promotion will be a success. "MMA is one of the world's fastest growing sport businesses. Since there are no existing All-European promotions, we are confident that we have a real market opportunity in Europe", Kukila says. EuroFC has three core target groups: athletes, fans and partners. The promotion plans to cater to all three groups by combining quality matchmaking, organizing world-class events and providing a highly scalable business model.

First three cities of the events selected - rankings and Champion of Europe title to be introduced in 2017

EuroFC has confirmed the first three cities of the events. The first event will be held on October 1^st 2016 in Espoo, Finland at Metro Areena, followed by O2 Arena in Prague, Czech Republic on February 11^th 2017 and Copenhagen's Forum Arena on May 6^th 2017. EuroFC will have altogether 6-7 events across Europe in 2017. More event locations will be announced later this year. Moreover, EuroFC will introduce their own rankings and the Champion of Europe title in 2017.

"From the fighters' perspective, we want to be the best MMA platform in Europe. We put lots of time and effort on quality match-making, talent relations, athletes' safety and health as well as our good benefit package", Kukila summarizes. "For sponsors, we offer All-European demographics and exposure, and also high novelty value tied with local market leveraging. Fans will get top-level MMA in big European cities in European prime time. Hard-core MMA fans are going to love our exciting, high-quality fight cards. In addition we focus heavily on engaging with the broader audience by providing them an easy-to-understand pathway to the great sport of MMA. Our online presence and content will be on a completely new level and fans will be able to easily follow the stories of our fighters."

"We are confident that EuroFC will be the leading MMA platform in Europe and a legitimate alternative for Europe's best fighters and the most passionate fans", Kukila says.

SOURCE European Fighting Challenge (EuroFC)

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