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Super Sunday MVP for Kids is New Highlights™ Hidden Pictures™ AppSAN FRANCISCO, Feb. 8, 2016 /PRNewswire/ -- The new Highlights Hidden Pictures app, created in partnership with Fingerprint, scored a win with American children, as downloads increased by more than 10 times over recent Sundays. The app rose quickly in the App Store to the #1 Kids Game and #2 Kids App overall on Sunday. While more than 100 million viewers watched the iconic football game around the globe, children and adults across America reached for their devices and played Hidden Pictures puzzles, searching for toothbrushes and bananas as well as footballs, whistles and helmets. A true hall of fame player, Hidden Pictures puzzles were popularized by Highlights for Children in the 1940s which has delivered more than one billion magazines to kids and families. A Hidden Pictures puzzle has appeared in every issue since the magazine's launch. The new app expands on the beloved play pattern in reimagined ways including timed and challenge modes to let kids test their search skills against the clock. New puzzles with a range of themes from sports and amusement parks to travel and history are added regularly. On Sunday, kids found more than 300,000 hidden objects in the new app. Kent Johnson, CEO of Highlights for Children said, "Just like Americans come together for the big game, American children have been coming together around Highlights Hidden Pictures puzzles for 70 years." Highlights for Children partnered withFingerprint, a mobile technology company focused on the kids' market, to reimagine the Highlights brand into a new digital format. The Hidden Pictures app is the first of two Highlights apps being released this winter and spring. Highlights Hidden Pictures is available for iOS and Android phones and tablets, bringing the fun of hunting for those hard-to-find items to a convenient, on-the-go format. New puzzles are delivered each month, bringing kids hours of Fun with a Purpose™. Touchdown for America's favorite kids' magazine! About Highlights for Children, Inc. About Fingerprint, Inc.
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To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/super-sunday-mvp-for-kids-is-new-highlights-hidden-pictures-app-300216894.html SOURCE Fingerprint, Inc. |