TMCnet News
DNN Moves Beyond Web Content Management, Enabling Marketers to Publish, Personalize, and Measure Content Anywhere OnlineDNN announces the general availability of Evoq 8, which empowers modern digital marketers to easily access all of their digital assets regardless of where they are stored, publish content to any online channel, personalize it to each visitor, and measure its effectiveness. "We're seeing a big shift in the digital marketing landscape. Marketers have to coordinate the publishing and tracking of content to multiple channels and systems, beyond their own websites - Twitter, Facebook, LinkedIn (News - Alert), campaign microsites and landing pages, CRM systems, and marketing automation systems. From a marketing solutions perspective, on the one hand are traditional Web CMS for content publishing; and on the other hand, there are now more nascent solutions from young companies rooted in predictive analytics, personalization, and content marketing. Marketers are desperate to bridge that gap," said Navin Nagiah, CEO and President, DNN. Nagiah continued, "With Evoq 8, we will be one of the few companies to straddle both worlds and deliver measurable ROI to customers. Evoq pulls content from any repository, pushes it to any online channel, and measures its effectiveness." New features in Evoq 8 include:
DNN will be providing further details on Evoq 8, including a product demonstration, during a live webinar on Wednesday, January 28, 2015 at 9am PT (12pm ET). The webinar is open to the general public. Visit DNN's website to register for the webinar. About DNN DNN provides a suite of solutions that make designing, building and managing feature-rich sites fast, easy and cost-effective. The DNN Platform CMS is the foundation for over 800,000 websites worldwide and powers Evoq Content. Thousands of organizations like Bank of America, Aetna, True Value Hardware, Whirlpool, the National Football League (NFL), the US Department of Defense (DoD) and Sports Direct have leveraged DNN to deploy highly engaging, business-critical websites. For more information about DNN, call us at (650) 288-3150 or visit dnnsoftware.com
|