Telstra a smart match for NRL

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[December 12, 2012]

Telstra a smart match for NRL

Dec 12, 2012 (The Australian Financial Review - ABIX via COMTEX) -- Telstra has signed a new five-year rights deal for digital devices with the National Rugby League (NRL). It is worth $A100m-plus, and at the insistence of the Australian Rugby League Commission will result in Telstra also granting access to rivals Singtel Optus and Vodafone in exchange for a fee. The telco had previously placed a strong emphasis on exclusive contracts with sporting bodies, such as in the contract negotiated with the Australian Football League (AFL) in 2011 and worth $A150m. Optus had recently been forced to discontinue a service of streaming live matches to its subscribers with a minimal delay, following legal action by the AFL and NRL.

Publication Date: 13 December 2012 TELSTRA CORPORATION LIMITED - ASX TLS NATIONAL RUGBY LEAGUE AUSTRALIAN FOOTBALL LEAGUE SINGAPORE TELECOMMUNICATIONS LIMITED - ASX SGT SINGTEL OPTUS PTY LTD AUSTRALIAN RUGBY LEAGUE COMMISSION LIMITED VODAFONE HUTCHISON AUSTRALIA PTY LTD

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