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Sports Facilities Technology

EMC Corporation Enters Partnership With Philadelphia Phillies

April 21, 2010


EMC (News - Alert) Corporation, a FORTUNE 200 company that provides information infrastructure technology and solutions that enable organizations of all sizes to transform the way they compete and create value from their information, announced that the company entered into a partnership with the Philadelphia Phillies.

The Phillies has made a great start in pursuit of their third straight National League pennant and have added more to their 2010 roster than just the talent on the field with this deal.

According to the agreement, EMC will help the National League Champion Phillies in managing and protecting the digitized information that is critical to their baseball and business operations. The company is continuing to grow its business presence in Philadelphia through its newly-named EMC Suite Level at Citizens Bank Park.

EMC provides a wide range of systems, software and services for organizations of all sizes that enable them to manage and secure their vast and ever-increasing quantities of digital information. Further, its solutions help the enterprises in automating their data center operations and leveraging that information for business agility and competitive advantage. The company will work in tandem with the Phillies Information Technology group to replace the organization's existing infrastructure to support its mission-critical business, ticketing, email and business continuity applications.

For providing Phillies with the cutting edge technical support, EMC is going to implement an EMC CLARiiON network storage system, EMC MirrorView replication software and an EMC Data Domain (News - Alert) DD660 deduplication storage system in order to fulfill the backup and archival storage needs of the team.

With the help of an EMC Celerra NS-480 unified storage system, it will support the Broadcasting and Video Service operations of Phillies in the acquisition, distribution, and archiving of digital video assets throughout the season. The system will also prove to be vital for a number of user groups within the ballpark, such as Video Production, PhanaVision, and Video Coaching.

EMC will also provide an EMC Celerra NS-120 unified storage system that will travel with the team and, using the video coaching BATS application, allow players and coaches to review their very last at-bats or pitching sequences.

According to David Buck, senior vice president, marketing and advertising sales at Philadelphia Phillies, the team relies on having fast and reliable access to information for all aspects of its business from ticketing to player statistics to game-day video footage.

Buck noted that for years, EMC has developed innovative solutions that enable companies in Philadelphia and around the world to store, manage and protect the information they depend on for competitive advantage, and Phillies welcomes EMC as a corporate partner at Citizens Bank Park and as the technological foundation of its information infrastructure.

In September 2009, EMC Corporation (News - Alert) introduced the EMC Connectrix MP-8000B or FCoE switch. The new addition formed part of EMC’s Connectrix family of switches and directors, which allow server and cable consolidation by leveraging the FCoE and Converged Enhanced Ethernet standards.

Raja Singh Chaudhary is a contributing editor for TMCnet. To read more of Raja's articles, please visit his columnist page.

Edited by Alice Straight