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Sports Applications Technology

Yahoo to Acquire Fantasy Sports Outfit

March 18, 2010

(SPORTS TECHNOLOGY)

In a move to expand its social networks play, Yahoo plans to purchase fantasy sports company Citizen Sports for an undisclosed sum.

The outfit -- co-founded by Jeff  Ma, a card-counting MIT (News - Alert) graduate who wrote a best-selling book that inspired the movie “21” -- offers fantasy leagues for basketball, football, soccer and the like. Users can enjoy the applications via social networking sites as well as via Apple iPhone (News - Alert) and Google Android mobile apps.

According to reports, privately-held Citizen Sports has 39 million unique visitors in the U.S. each month.




Edited by Patrick Barnard