Yahoo to Acquire Fantasy Sports Outfit
March 18, 2010
(SPORTS TECHNOLOGY)
In a move to expand its social networks play, Yahoo plans to purchase fantasy sports company Citizen Sports for an undisclosed sum.
The outfit -- co-founded by Jeff Ma, a card-counting MIT (News - Alert) graduate who wrote a best-selling book that inspired the movie “21” -- offers fantasy leagues for basketball, football, soccer and the like. Users can enjoy the applications via social networking sites as well as via Apple iPhone (News - Alert) and Google Android mobile apps.
According to reports, privately-held Citizen Sports has 39 million unique visitors in the U.S. each month.
Edited by Patrick Barnard