Bitzio Enters into Partnership with NFL Players to Produce Football Trivia Mobile App
Bitzio has entered into a licensing partnership with NFL Players to develop an innovative, player-based trivia application for iOS devices. The Football Trivia app, which will launch in mid-October, will pit fans against fans as they answer trivia questions about a selected player in a competitive duel of football knowledge. To make the game more challenging and fun, users will need to dodge obstacles thrown by their opponent in a race against the clock to earn the most pigskins. The fan who collects the most footballs is the winner.
Bitzio joins the ranks of an impressive group of licensees within NFL PLAYERS' multimedia and interactive category. The division has already demonstrated consistent growth in the mobile gaming space and continues its efforts to identify creative app developers that incorporate the use of NFL players.
The most interesting feature of the mobile trivia app is its precise depiction of players via animated caricatures, which will serve as the app's centerpiece. Not only will these player caricatures offer hints when a user is stumped, but they will also provide a fun and engaging element that is sure to foster a lasting connection for avid and casual football fans alike. Fans can look forward to playing with football stars like Peyton Manning, Adrian Peterson, Tom Brady, Ndamukong Suh, Tony Romo and Aaron Rodgers with many more fan favorites slated for addition in the coming weeks and months.
William Schonbrun, president and CEO of Bitzio, said, "NFL PLAYERS is the perfect partner for engaging, competitive mobile gaming apps Bitzio creates. The cooperation we have received from NFL PLAYERS has been amazing. We can't wait to make this trivia app available to the over 180 million football fans out there."
Kathie Vu, vice president of Licensing and Business Development for NFL PLAYERS, said, “This partnership brings unique challenges to our devoted fans and gives them a new platform to demonstrate their knowledge of football and passion for our players."
Recently, Bitzio announced the closing of its acquisition of German mobile gaming and software company, ACT Smartware. Bitzio anticipates revenue to continue to be generated through existing ACT clients and apps, as well as new apps that will come to market shortly under the Bitzio brand.
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Edited by Rachel Ramsey